Museum Victoria is seeking a Brand Manager, Member Audiences to develop and implement an integrated relationship marketing program to maintain and increase the level of effective participation in Museum Victoria’s Member Program.
ABOUT MUSEUM VICTORIA:
Museum Victoria cares for the State scientific and cultural collections, providing visitor access, activities and events at five distinct venues: Melbourne Museum, Immigration Museum, Scienceworks, IMAX Cinema and world heritage listed Royal Exhibition Building.
To learn more about Museum Victoria, please visit http://museumvictoria.com.au/about/
ABOUT THE POSITION:
The position is accountable for the successful development and implementation of a members program that meets or exceeds annual targets, including revenue and visitation.
Key Selection Criteria:
- Demonstrated experience in developing and delivering membership or loyalty programs, including business planning, use of promotional strategies and events management;
- Demonstrated high level customer focus including well-developed communication, negotiation and interpersonal skills;
- Proven understanding and experience of developing member focused marketing plans with a focus on bought, owned and earned digital media and marketing;
- Demonstrated well-developed marketing skills including the ability to write edit and produce advertising, online and collateral copy;
- Proven experience in developing customer relationship management strategies;
- Sound analytical skills including financial monitoring and reporting;
- The successful applicant must have, be willing to undergo and the meet the cost of, a current Working with Children Check and be assessed as suitable;
- Proven Leadership skills and the ability to effectively manage and lead a team;
- Proven experience in managing agency relationships, developing briefs and negotiating costs;
- The successful applicant is required to undergo a Working with Children Check and be assessed as suitable (new employees are required to meet this cost).
For more information or to apply visit JobsVic.
