Deputy Director, Audience Engagement (705733)
Lead the development, delivery and promotion of a high-quality visitor experience and activities that engage audiences so that TMAG is a “must-do” destination for Tasmanians and tourists.
Lead the creation of programs, exhibitions, educational activities, online activities, galleries, evening activities, and marketing in collaboration with Tasmanians that build the TMAG brand and foster community involvement.
Duties
- Lead all aspects of the visitor experience, ensuring that the regular operation of the public areas meets the highest standards and respects cultural sensitivities, by managing all aspects of the audience engagement processes, service delivery mechanisms and by leading the forward program for all engagement activities through strong project management methodology.
- Lead and manage the Audience Engagement team, cross-museum project teams and manage agreed priorities to ensure the effective creation and delivery of exhibitions, galleries, programs, educational activities and online activities that highlight TMAG’s collection, tell Tasmania’s stories, and discuss issues of relevance to the Tasmanian experience.
- Lead and manage the Audience Engagement team and cross-museum project teams, in building community involvement through partnerships, volunteer activities, and innovative approaches to content creation that actively support the brand of the Tasmanian Museum and Art Gallery.
- Lead the marketing, communication and brand development for TMAG, including the strategic oversight of social media and online activities, and market research to inform content development and marketing.
- Build and manage a mutually-supportive collaboration with TMAG friends groups to ensure volunteer-created programs and communications align with the TMAG brand and community needs, and that TMAG has a strong community of interest connected via newsletters and social media.
- Contribute to the leadership of TMAG as a member of the senior management team, providing expert advice to the Director, and Board of Trustees on matters relating to audience engagement, exhibitions, learning and public programs and visitor experience, and leading change initiatives to support the delivering of the strategic plan.
- Lead projects and manage program and project budgets and ensuring they are appropriately set, maintained and delivered.
- Represent TMAG and the department at internal and external forums, and on relevant reference groups and steering committees as required and deputise for the Director when required.
Pre-employment Requirements
The Head of the State Service has determined that the person nominated for this role is to satisfy a pre-employment check before taking up the appointment, promotion or transfer. The following checks are to be conducted:
- crimes involving dishonesty
Desirable Requirements
- Tertiary qualification in a relevant subject such as science, art, history, museum or cultural studies, or equivalent experience
- An awareness of the role of museums and/or Art Galleries as interpretative, educational, research, scientific and curatorial institutions
- A current drivers licence
For more information including to apply please visit www.jobs.tas.gov.au
