The key duties of the position include:
Reporting to the Assistance Director and Chief Experience Officer you will be responsible for developing and implementing the Museum’s digital strategies and deliver innovative, digital experiences across all areas of the museum. The role also takes responsibility for improving the museum’s audience insights and visitor research programs together with leading the digital team to achieve Museum’s digital engagement.
This role has a high level of autonomy to deliver projects on time, within budget and to expectations, in terms of quality, deliverables and outcomes. You will be a key leader, working across the organisation to increase digital awareness, engagement and capability and will build networks across the national/state cultural institutions, universities and research organisations.
It is essential that the successful candidate has a passion for, and knowledge of, new technology, and a pragmatic understanding of how to implement sustainable and cost-effective digital innovation that optimises visitor experiences and delivers a positive return on investment in terms of both reach and depth of visitor engagement.
Key responsibilities:
- Lead the Museum’s Digital Strategy planning process to develop and implement various experiences to increase Museum’s digital capability and introduce innovative digital initiatives across all divisions.
- Develop and implement an effective digital outreach and digital public engagement plan.
- Lead the planning, development, and implementation of the Museum’s Digital Strategy.
- Build stakeholder relationships (internal and external).
- Increase digital awareness and capability across the Museum.
- Work with the People and Culture team to ensure training in digital skills is strategically planned and delivered across the organisation.
- Work with the ICT team to identify and prioritise museum infrastructure improvements required for the delivery of the digital engagement strategy.
- Create clear performance delivery goals, measures, plans for the development, implementation, review, and evaluation of multiple integrated initiatives to identify and manage risk and build a culture of customer service and stakeholder engagement.
- Lead the definition, analytics, monitoring, reporting, and insights related to digital audience data, segmentation, and visitation trends to expand digital audiences, grow visitation and increase the Museum’s brand health and awareness.
- Direct research, analysis, interpretation of metrics, trends, and contextual changes of our digital audiences.
- Streamline digital processes to enhance external user and staff’s experience.
- Lead, manage, coach, mentor and develop a high-performing and innovative digital experience team with clear understanding of the ANMM’s digital strategy and the team’s work direction and key priorities.
Key Selection Criteria:
- Excellent understanding of digital technology and its application in the cultural sector, particularly in collecting and public engagement institutions. Knowledge of the application of creative and innovative digital engagement and commercial tools experiences within the museum sector and capacity to share current practice with other museum teams.
- Excellent interpersonal and influencing skills and a high willingness to collaborate with others to experiment and deliver innovative outcomes.
- Capacity to coach and mentor others and to develop teams.
- Pragmatic capacity to identify projects with a high end-user/visitor experience and return-on-investment focus and carry them through.
- Experience in working collaboratively with multidisciplinary teams and internal and external stakeholders at all levels.
- Demonstrated high-level team leadership and communication skills.
- Demonstrated ability to think and plan strategically while maintaining attention to detail and operational delivery on time and budget.
- Demonstrated understanding of the key issues of current online developments and standards, statistics, accessibility and usability principles.
Eligibility
This position is open to all eligible members of the community and we encourage applications from Aboriginal and Torres Strait Islander people, people with a disability and people from every cultural and linguistic background. To be an eligible member of the community, you must be an Australian citizen. Applications may be accepted from Australian permanent residents who are in the process of acquiring Australian citizenship
Notes
Selection for this position will be made on the basis of relative merit which will be assessed against each item of the selection criteria. Applications that do not address the selection criteria will not be considered for shortlisting by the Selection Committee. As part of the selection process the selection committee may invite candidates to undertake a psychometric test, you should advise the selection committee if you have any special needs. Psychometric tests may be used as the initial short-listing test or later in the selection process. Some tests are very short while others may take one or more hours.
For more information or to apply visit: APSJobs.
