One of largest public museum organization in Australia is seeking an experienced Manager Marketing to work across Museums Victoria’s three flagship museums, Melbourne Museum Scienceworks and Immigration Museum. The primary responsibility of the Manager Marketing will be the successful development and implementation of integrated strategies that use audience research to effectively engage and build specific audiences across MV’s network of museums and venues and support overall visitation targets.
ABOUT MUSEUMS VICTORIA:
Museums Victoria cares for the State scientific and cultural collections, providing visitor access, activities and events at five distinct venues: Melbourne Museum, Immigration Museum, Scienceworks, IMAX Cinema and world heritage listed Royal Exhibition Building. To learn more about Museums Victoria, please visit museumvictoria.com.au/about/
ABOUT THE POSITION:
The primary responsibility of the Manager Marketing will be the successful development and implementation of integrated strategies that use audience research to effectively engage and build specific audiences across MV’s network of museums and venues and support overall visitation targets.
Notable skills and experiences:
- Proven experience in developing and delivering audience focused innovative and effective marketing strategies with a focus on bought, owned and earned digital media and marketing
- Proven leadership skills and the ability to effectively manage and lead a team
- Strong understanding of the changing media environment and ability to make decisions on media spend and understand Return on Investment
For more information or to apply visit: JobsVic.
