Purpose of the Position
Strategically grow museum visitation, visitor loyalty, museum reputation and profitability through a competitive membership program which delivers engaging and exciting experiences for our key audience segments. Identify strategies to drive longer term (5 year) membership retention including membership product enhancements and unique events or programs targeting the growing family segment while maintaining traditional longer term membership markets. Elevate the visitor experience of members to meet the changing needs associated with the museum master plan including foundation and family markets.
Willingness and ability to work weekends and evenings is essential and during school holidays. Some weekend work is required, generally a minimum of one weekend day/evening every two weeks, depending on ANMM requirements. Flexitime and Overtime are not available for this position.
Selection for this position will be made on the basis of relative merit which will be assessed against each item of the selection criteria. Applications that do not address the selection criteria will not be considered for short listing by the Selection Committee. As part of the selection process the selection committee may invite candidates to undertake psychometric test, you should advise the selection committee if you have any special needs. Psychometric tests may be used as the initial short-listing test or later in the selection process. Some tests are very short while others may take one hour or more.
This position is open to all eligible members of the community. Please note that as part of the remuneration package, IFA is negotiable.
Desired Skills and Experience
Education: A bachelor’s degree in Communications, Business, Tourism, or related field and/or equivalent work experience managing membership/loyalty programs (minimum 5 years).
Computer Skills: To perform this job successfully, an individual should have a working knowledge of CRM and EDM systems, be capable in the suite of Microsoft products, in particular Word and Excel, and be familiar with and able to implement web marketing campaigns.