Sovereign Hill Museums Association
Ms Sara Quon, Chief Executive SHMA & CAMD Treasurer
Sara Quon is the CEO of The Sovereign Hill Museums Association. Sara is committed to building on the incredible economic contribution Sovereign Hill delivers to Victoria and the important education and preservation role it plays for locals and visitors alike. Sara’s key focus is to work with the board, staff and volunteers to articulate the vision for the next 50 years. Sara has already been successful with the Australian Government committing to a substantial $10m financial contribution to the strong capital works program that continues to reinvent the award-winning outdoor museum.
Sara serves on the board of Visit Victoria and has been a member of ministerial advisory boards regarding the alpine resorts and food and wine tourism. She is passionate about the increased role regional Victoria can play in the State’s tourism future.
Sara was formerly the Group Chief Executive at Beechworth Honey and the inaugural Chief Executive of Tourism North East, the regional tourism board for the Victorian High Country. Sara has a career that spans twenty years, split across tourism/major events and the food sector. She previously spent four years at Melbourne Food and Wine Festival. Prior to her decade in tourism, Sara worked for nearly 10 years in the dairy industry working across New Zealand, Australia and Asia.