The Museum and Art Gallery of the Northern Territory (MAGNT) is the Northern Territory’s premier cultural and scientific institution. It offers a dynamic and diverse arts, science, and cultural program to more than 300,000 visitors each year.
We are a museum and gallery known for our collections and expertise in Aboriginal cultures, natural sciences, histories, and arts across Northern and Central Australia and our neighbours to the north.
We connect people to the stories of the Northern Territory. Our collection drives curiosity, exploration, and partnerships. Our physical spaces are destinations loved by locals and a must-see for Territory visitors. Our digital connectivity expands the reach of our collection. Our guests tell their friends about their distinctive Territorian experience.
MAGNT has seven venues: MAGNT Darwin (Bullocky Point), the Defence of Darwin Experience, Fannie Bay Gaol, Lyons Cottage, the Museum of Central Australia (incorporating the Strehlow Research Centre), Megafauna Central and the Alcoota fossil site. A new Art Gallery opening in Darwin’s CBD in 2024/25 will add an eighth MAGNT site.
About the role:
The Communications and Marketing Manager is responsible for the delivery of communications and marketing across MAGNT and the development and implementation of marketing and communication strategies.
- Develop, implement, and manage media, communications, and marketing for the promotion of engagement and exhibition activities relevant to the collections, programs, and venues of MAGNT.
- Manage and monitor all aspects of MAGNT owned website, social media and applications including strategy, implementation, maintenance, and enhancements.
- Maintain and monitor the organisation’s image, corporate and project brandings for consistency and correct logo use both internally and externally.
- Deliver a communications strategy for MAGNT and MAGNT activities.
- Monitor and evaluate outcomes.
- Proactively improve MAGNT’s external profile and develop and maintain professional networks and partnerships with external stakeholders including project partners, media, sponsors, community groups and researchers.
- When in place, manage communications and marketing team members through scheduling and prioritising work; monitoring and reviewing processes; providing performance feedback and staff learning and development opportunities.
- Ensure all deadlines and budget commitments are met.
- In consultation with the Head of Engagement and other stakeholders, draft high level written internal and external communications including project briefs, media releases, communication plans, program and marketing copy and eNews.
- Deliver MAGNT marketing and promotional materials including advertising, publications, promotional materials, images for the annual report, filming and photography permissions, direct mail, website updates and eNews via ETapestry.
- Collate statistics for MAGNT’s activities and acquittals.
- Distribute media releases, coordinate, and facilitate media interviews, briefings and manage media inquiries.
- Perform any other duties as delegated and negotiated with the Head of Engagement.
- A tertiary degree in communications, journalism, digital media, public relations or marketing or equivalent relevant experience.
- High level skills in the development, management and delivery of communication and marketing strategies that raise awareness and drive engagement amongst diverse audiences.
- Competency in staff management skills with the ability to direct, coordinate and review work plans for staff; and to evaluate and to update procedures to ensure quality output performance and program delivery.
- Expert relationship builder with experience managing internal and external stakeholders to ensure a collaborative approach.
- High level written and verbal communication skills and the ability to draft accurate copy that is engaging and grammatically correct. Strong oral interpersonal and negotiation skills.
- Demonstrated experience in managing digital platforms, print listings and liaison with media outlets.
- Highly developed creative, analytical, planning and work organisation skills including the ability to prioritise competing timelines, meet strict deadlines and analyse performance against budget and key performance indicators.
- Strong attention to detail.
- An ability to interact effectively with people of different cultures and ensuring work health and safety system compliance.
- Experience working within arts, museums and/or the cultural sector.
- A working knowledge of Adobe Photoshop is an advantage but is not essential.
- The ability to assist with the editing of strategic documents and other MAGNT documents when necessary.
This list should not change for any role with MAGNT except for the highlighted text as applicable to whether the role is a special measures role or not.
- Some weekend and out of hours’ work may be required, including participation in a duty manager roster.
- This role statement is intended to provide an overall view of the role but in addition to this document, the specifics of the role will be described in business work plans.
- MAGNT is an Equal Opportunity Employer and values diversity in the workplace. Aboriginal and Torres Strait Island applicants are encouraged to apply.
- MAGNT promotes flexible ways of working including part time. Applicants are encouraged to discuss the flexible working arrangements for this role.
- Applicants must have full Australian work rights.
- A valid Australian Drivers licence is required.
- An NT Working with Children (Ochre) card is a requirement of the position.
- Current Australian National Police Check is required prior to commencing the position.
For further information, please visit our website at www.magnt.net.au/careers