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The Marketing and Communications team is a small, dynamic team that work in a fast-paced environment. Responsible for events, media, marketing and communications, the team collaborate closely across Museum of Australian Democracy (MoAD) to deliver audience-focused products for the museum.

The Social Media Producer is responsible for the museum’s social media presence across a variety of existing and emerging platforms, primarily Facebook, Twitter, and Instagram. The role encompasses both day-to-day management and strategic development of the museum’s social media presence with a focus on audience engagement and analytics evaluation.

The key duties of the position include:

  • Iterate and implement the museum’s social media strategy with a focus on audience engagement.
  • Manage the entire social media content production lifecycle (sourcing, drafting, editing, publishing) across a variety of formats, ensuring accuracy, quality and adherence to editorial, tone and voice guidelines.
  • Manage audience engagement and associated risk, in accordance with applicable policies, workflows and house rules, including monitoring, moderation, and coordination of responses.
  • Develop, implement and evaluate social media campaigns for events, exhibitions and other initiatives.
  • Liaise with internal stakeholders to populate and manage an editorial calendar and associated outputs for digital platforms.
  • Analyse and report on post-performance, audience engagement and trends, using the findings to implement a continuous improvement model.
  • Grow the museum’s social media community by identifying and implementing social media engagement opportunities on existing and emerging platforms.
  • Manage the social media budget.


Employment with the Museum of Australian Democracy is subject to the following conditions:

  • Citizenship – To be eligible for employment with MoAD, applicants must be an Australian Citizen.
  • Security Clearance – The successful applicant will be required to undergo and maintain a security clearance at the baseline level.
The filling of this vacancy is intended to constitute an affirmative measure under Section 33 of the Australian Public Service Commissioner’s Direction 2022. This vacancy is open only to people with disability. For more information or to apply visit: APSJobs.