The Marketing and Communications team is a small, dynamic team that work in a fast-paced environment. Responsible for events, media, marketing and communications, the team collaborate closely across Museum of Australian Democracy (MoAD) to deliver audience-focused products for the museum.
The Social Media Producer is responsible for the museum’s social media presence across a variety of existing and emerging platforms, primarily Facebook, Twitter, and Instagram. The role encompasses both day-to-day management and strategic development of the museum’s social media presence with a focus on audience engagement and analytics evaluation.
The key duties of the position include:
- Iterate and implement the museum’s social media strategy with a focus on audience engagement.
- Manage the entire social media content production lifecycle (sourcing, drafting, editing, publishing) across a variety of formats, ensuring accuracy, quality and adherence to editorial, tone and voice guidelines.
- Manage audience engagement and associated risk, in accordance with applicable policies, workflows and house rules, including monitoring, moderation, and coordination of responses.
- Develop, implement and evaluate social media campaigns for events, exhibitions and other initiatives.
- Liaise with internal stakeholders to populate and manage an editorial calendar and associated outputs for digital platforms.
- Analyse and report on post-performance, audience engagement and trends, using the findings to implement a continuous improvement model.
- Grow the museum’s social media community by identifying and implementing social media engagement opportunities on existing and emerging platforms.
- Manage the social media budget.
Eligibility
Employment with the Museum of Australian Democracy is subject to the following conditions:
- Citizenship – To be eligible for employment with MoAD, applicants must be an Australian Citizen.
- Security Clearance – The successful applicant will be required to undergo and maintain a security clearance at the baseline level.
