Leading Museums, Museum Leaders

Sovereign Hill

Sovereign Hill Apothecary. Photo: Meredith Foley

Premier of Victoria, Sovereign Hill: Victoria’s Most Valuable Tourist Icon, 6 February 2015

Sovereign Hill is one of the Ballarat region’s key drivers of economic growth and jobs, making it Victoria’s most valuable tourist asset, according to a new report.

The Minister for Regional Development, Jaala Pulford, today launched the Sovereign Hill Economic Impact Study which highlighted the significant jobs and economic contribution made by Ballarat’s key tourism attraction to the region and the state.

Sovereign Hill contributes more than $228 million of economic activity each year to Ballarat and Victoria, creating and sustaining 1442 full-time, casual and part-time jobs.

The Andrews Labor Government’s $8 million commitment to upgrade the Sovereign Hill by day and by night: Driving regional dispersal project will further boost Sovereign Hill as a driver of economic growth and tourism.

The project will create a new sound and light show night experience, enhanced play space and indigenous areas, a new costume school and a 32-bed accommodation facility.

It will also see new museum exhibits, including the Farr and Hancock mine and train tracks and confectionery manufactory.

Sovereign Hill has twice won the National Tourism award for best major attraction, in 1992 and 2005. In 2012 -13, Sovereign Hill attracted more than 700,000 visitors making it one of the largest attractions in Victoria.

 

Council of Australasian Museum Directors, c/o Ms Daryl Karp, Museum of Australian Democracy at Old Parliament House PO Box 3934 Manuka, Australian Capital Territory 2603 Australia, © CAMD 2021
Disclaimer: The content of this website is provided for information purposes only and is not intended as a substitute for professional advice. No claim is made as to the accuracy or authenticity of the content of the website. The Council of Australasian Museum Directors does not accept any liability to any person for the information or advice (or the use of such information or advice) which is provided on this website. The information on our website is provided on the basis that all persons accessing the site undertake responsibility for assessing the relevance and accuracy of its content. No responsibility is taken for any information or services which may appear on any linked web sites. Hostgator.
.